About this experience
Embark on a journey through the world of wine – from grape to glass – and discover Portugal’s rich winemaking heritage at the heart of WOW with an entry ticket to the Wine Experience Museum.
Highlights
- Explore the world’s largest wine exhibition at the heart of WOW
- Learn how wine is made – from root and vine to bottle and glass
- Discover Portugal’s diverse wine regions, from Douro to Madeira
- Gain confidence in tasting and choosing your ideal wine
- Enjoy a guided tasting of red, white, and port wines
What's included
- The Wine Experience Museum entry ticket
- Tasting of 3 wines (red, white, and port) or a non-alcoholic alternative
- Audio guide available in multiple languages
How to use
- Show Mobile Ticket
- At Redemption Counter
What to expect
Unlock the secrets of winemaking at The Wine Experience, the world’s largest single exhibition dedicated entirely to wine. Whether you're a seasoned connoisseur or just beginning your journey into the world of wine, this experience has been designed to welcome all levels of interest and curiosity.
Begin your immersive journey by exploring the fundamental aspects of wine production. From soil to climate, grape variety to geography – understand how each element contributes to shaping the character and complexity of wine. Follow the grape’s transformation from root and vine to fermentation and final pour, and uncover the centuries-old methods that still influence winemaking today.
A key highlight is the exploration of Portugal’s diverse wine-producing regions. From the cool green hills of Vinho Verde to the sun-drenched plains of the Alentejo, and from the Douro Valley’s terraced vineyards to the volcanic soils of the Azores and Madeira, experience the remarkable variety of Portuguese wines and the cultural heritage behind them.
To round off your visit, enjoy a guided tasting of three distinctive wines – red, white, and port – led by knowledgeable Wine Experts. Learn how to properly taste wine, identify its main characteristics, and speak confidently about your preferences.
The Wine Experience at WOW is more than just an exhibit – it’s a celebration of a tradition that spans over 7,000 years. A must-visit for anyone looking to deepen their appreciation for one of the world’s most iconic beverages.
Operating hours
10:00-19:00
Terms & conditions
• The Wine Experience is open daily from 10:00 AM until 07:00 PM (last entrance).
• Use your ticket anytime, on the selected date, during museum opening hours.
• Opening hours during bank holidays may vary. Please check the official website.